What is a social network?

Well, if we’re going to talk about social networks, we should start by defining what is a social network, and how do they work in basic terms.

Social networks such as Linkedin.com, Facebook.com and Myspace.com has 2 key characteristics:

1) Member detail drill down – You get to know more about the member, their interests, and their friends.

2) Friends referring Friends – This is key to their growth. By creating a social environment that encourages friends to connect with each other, social networks grow very quickly.

Below is a quick video that explains social networking. Enjoy.

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Tagged as: 2 Friends, Drill Down, Manifesto, Marketing Strategies, Marketing Success, Small Businesses, Social Environment, social marketing, social media, social networking, Social Networks, Success Strategies, Video Networking